Football dance celebrations are amazing to watch. Life In Motion got the call that our commercial dance and choreography expertise were needed on a film shoot for the new MUFC kit launch with adidas.
We have to say we jumped at the chance of choreographing alongside Jessie Lingard with his legendary dance moves.
As we all know Jessie Lingard can throw down some serious dance shapes. But his challenger in this adidas Here To Create campaign Dance Off video had never danced a step in his life. Let alone on a video shoot with 2 of MUFC biggest football legends, Jessie and Juan Mata.
Its clear to say he was nervous!
Our challenge was to relax him enough so he could conquer his dance nerves. We needed him on set the next day dance battling head to head with Jessie whilst being looked on by Juan Mata
Cue Life In Motion Creative Director, Julie Kavanagh and Film Director James Willis, dancing in a hotel bedroom practicing the ‘Milly Rock’ with the hero of this adidas film.
Sometimes our job as experts in Commercial Choreography really isn’t all about killing the artists with serious sweat dripping dance routines. Many times we are on hand on sets to help support the leading artist to enable them to relax enough so they can loosen up and perform simple movement or dance moves to camera.